Get CMO-level perspective that turns complex analysis into clear strategic direction.
Get straight forward answers on what's working, what's not and where to invest.
Get the insights to make bold decisions that stand up to C-suite scrutiny.
Our modeling isolates the true impact of marketing – your ROI reflects sales you drove incrementally and not what would’ve happened anyway.
We help you understand how your ROI has evolved over time – giving you the context to defend budgets and spot performance shifts quickly.
We diagnose the why behind the ROI for each marketing tactic – so you know whether cost, creative or targeting is the right lever to pull.

We quantify exactly how much of your sales were driven by marketing versus everything else.
You get insight into the investment level that maximizes returns without overspending.
We forecast the sales impact of your plan before you spend another dollar.
ROIs over time help prove your new assets are doing more than winning awards.
You get clear ROI for every channel, so you know what's working and what needs to change.
We show you how shifting spend, timing or tactics will change your future sales before you make the move.
You see exactly how your MMM model performs across all statistical markers like R2, MAPE and Standard Error.
You help shape the model – but we do the heavy lifting. The best model results come from testing variables based on real world context .
Your model stays accurate over time – and we show you the underlying testing that keeps predictions sharp and reliable.
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